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About the firm

A two-partner firm built around the work first-time candidates actually need.

Most political consulting firms are built for incumbents. We are built for the candidates who don't yet know what they don't know — and who are running races serious enough to need a partner who does.

Shawn Borich Hernandez

Partner — Fundraising, Compliance & Operations

If you're thinking about running for office, you probably don't yet know how much you'll need to raise, who should be on your finance committee, or what FEC compliance actually requires of a first-time candidate. Shawn has spent more than twenty years getting candidates through exactly that moment.

Shawn has worked on Democratic campaigns since 2004, at every level from City Council to U.S. Senate. He oversaw the call time program that raised the majority of Robin Carnahan's U.S. Senate campaign — managing staff, coordinating with national consultants, and running the operation day to day. He led the major donor and donor prospecting programs for Jay Nixon's gubernatorial campaign, where he routinely staffed the candidate. And he built the fundraising operation for Jason Kander's Secretary of State campaign that outraised three Republican opponents combined, outraised incumbent statewide Democrats, and gave the campaign the resources it needed to win.

He has staffed and led events headlining President Barack Obama (twice), Vice President Joe Biden (twice), cabinet secretaries, senators, and other dignitaries — including the 2008 Missouri gubernatorial inauguration. He knows FEC regulations and NGP cold.

Shawn specializes in working with first-time candidates, competitive primaries, and red-to-blue districts.

Tommy Palmer

Partner — Field, Voter Contact & Candidate Communications

Tommy runs the field side of the operation — and he's been running winning field programs since 2008.

During the 2012 cycle, Tommy worked the Kansas City headquarters of Claire McCaskill's U.S. Senate campaign, where his volunteer recruitment program set national records and helped deliver one of the most surprising Democratic wins of the cycle. He's worked gubernatorial, U.S. Senate, U.S. House, mayoral, and presidential campaigns across New York, New Hampshire, Connecticut, Missouri, and Nebraska. He knows how to build a canvass that actually moves voters, a phone bank that doesn't burn out volunteers, and a text program that produces real conversations.

Tommy also coaches candidates on public speaking and message delivery. A genuine, well-delivered message matters more in a first campaign than most candidates realize, and Tommy helps candidates find their voice and use it.

Whether you're running for mayor of a small town or competing in a statewide race, Tommy makes sure your message reaches the voters who decide elections.

Beyond the firm

Our software.

The same team behind Borich Hernandez also builds tools.democrat, a suite of software products for Democratic campaigns. It is what happens when twenty years of campaign operations experience gets turned into software: the workflows we used to run by hand for senate races, packaged so a state legislative campaign can run them too.

An operating system for small Democratic campaigns. tools.democratis built for smaller races than the ones we take on as consulting clients — campaigns that still need real call time, real budget tracking, and real donor prospecting, but that aren't in the seven-figure tier where a full consulting engagement makes sense.

The same operators who run your fundraising program here designed the products there. Same craft. Different scale.

Visit tools.democrat

Ready to talk?

If your campaign needs to raise at least $1 million, we should talk.

We work with a small number of candidates each cycle. The earlier in your race we're in conversation, the more we can do.